Hi there,
I’m Selene.

Passionate about designing accessible, human-centred experiences that improve lives, reduce complexity and support meaningful service outcomes.

Melbourne-based UX/UI designer with over 10 years of experience delivering end-to-end digital experiences across GovTech, education, banking, and automotive sectors.

Extensive expertise in multichannel user journeys, accessibility uplift (WCAG AA), data-informed UX optimisation and stakeholder management across complex service environments.

More about me
More about me

AI Experiments

  • Designing a Personal Meditation Companion: An Experiment with 6 Vibe-Coding Platforms

  • Shoshin Journal - Gentle AI for human wellbeing

  • Design Workflow utilising Figma MCP Server

Past Projects

Graduate Research Milestone Workflow and Dashboard Design

Uncover the right problems in ‘Build you Mazda’ acquisition journey

Testing, learning, and growing through A/B experiments

Rebuild trust with customers through clear design strategy

Interactive media-rich prototype to help residents get the right permit

Simplifying form creation with an accessible, intuitive builder

Design leadership to me is about leading teams navigating complexity with clarity while making thoughtful trade-offs. I empower my team by understanding individual strengths, identifying skill gaps , and supporting growth through mentorship, principles and trust.

Design Leadership

Learn more
Learn more

What my mentees say…